第1个回答 2009-08-02
Easy to hold music market research analysis
The family as a safe and secure environment to rest, every family has a secure and comfort. Since consumer behavior is to follow the law, we can hold on the music company's new products, easy to hold music for the market survey of the problem more specific.
Introduction:
Now need to make it easier for every family, clean and fast open kitchen appliances, to replace the old-fashioned kitchen utensils. At present, these products not only has great consumption potential, and in a few years later, it will become mainstream family of consumer goods. But the family because of its specificity of the consumer market, resulting in the promotion strategy can not normally be reasonably cards. Domestic market is characterized by what? Based on these characteristics, we are given what the marketing strategy?
Investigate the basic situation:
The streets of Shanghai, we conducted a targeted market research, that is, on people of different ages music button on the easy market research studies, we issued a total of 20 questionnaires, of which 20 valid questionnaires, the survey targeted consumer focus, high population density, the purchase of mutual influence of women in decision-making, and these consumers can easily create a brand loyalty that the purpose of understanding of women appears to be deducted on the music of the new products as well as the use of the old Lock products and a hostile market diagnostic products, but in essence, we want to understand the women of the survey of consumer psychology and consumer characteristics. We take a random stratified sampling.
第2个回答 2009-08-02
Easily buckle music market survey analysis report
As a family, each family has safe and comfortable. Since the consumer behavior is the rules, we can pass on a music company of new products to buckle buckle joy to the market investigation makes it more specific.
Introduction:
Now, every family needs convenient, fast and clean off the kitchen utensils to replace the previous old kitchen utensils. This kind of product not only has great potential in the current consumption, and in a few years later, will become the mainstream of consumer goods. Family But the consumer market for its particularity, resulting in promotional strategies are usually not common. What are the characteristics of a family market? According to this characteristic, how should we give the marketing strategy?
The investigation:
Our Shanghai street on a targeted market survey, about different age paragraph the person on the market is buckled, we study together, including 20 questionnaires, the effective questionnaire survey 20 for consumers, the objects on a high population density, purchase decision mutual influence of women, this kind of consumer very easy to form of brand loyalty, the investigation on the surface is to understand the purpose of women of the new product use and joy of old product and market a hostile product baseline, but in essence, we'd like to know the investigation by the consumer psychology and consumption of women. We take the random sampling stratification.
第3个回答 2009-08-02
Happy market investigations easy to arrest analyses a report The family is a steady rest environment , every family all has steady and the comfortableness. Since consuming behavior is to have a law but follow , that we can pass once's investigation of new product easy to buckle the marketplace coming to be in progress music about happy button company right away uses problem concretize. Foreword: Come every to substitute before old-fashioned kitchen utensils now the kitchen utensils that the family lifts up needing to go to the lavatory , clean and quick. This kind of product have the gigantic consumption potential, and be in some annual queens not only at present, will also become family main current consumption articles for use. The family consumes but a marketplace so because of whose particularity , leads to in propagating in tactics generally unable note logical thinking leading. What is family marketplace characteristic? According to such a characteristic, we should be given to out how camp pin tactics woollen cloth? Inquire into fundamental condition: We market investigations having pertinency in the once having been in progress in the Shanghai street , be about that the people who is unlike an age group studies about happy market investigations easy to arrest, we give out 20 questionnaires together among them effective 20 questionnaires this time, the questionnaire investigation target marriage partner concentrates for the consumer , population density is taller than, the female who buys a decision-making influence each other is on the march, this kind of fidelity of consumer very easy to take form to the brand, The purpose investigating whether is that the once knowing the old product and hostile product marketplace that the female new product to happy button buckles use circumstance and happy finds out the real situation , only superficially we want to consume mentality and to consume a characteristic by the fact that this time of investigation knows the current female's in substance, then. We adopt sampling of random with layers.